An SEO audit is a comprehensive analysis of a website to assess its visibility and effectiveness in search engines. It involves examining the technical infrastructure, on-page elements (like content and keywords), and off-page factors (such as backlinks) to identify opportunities and issues that might be hindering the site’s performance. The goal is to outline actionable steps to improve rankings, drive traffic, and enhance the overall user experience on the site.
Bird is an award-winning SEO audit company with global reach, specializing in data-driven strategies to enhance your search engine visibility and optimize your digital presence through comprehensive SEO audits.
EXPERT SEO AUDIT SERVICES.
Comprehensive
Website Audits.
SEO Technical Optimization
- Enhanced Site Indexing: Fixes technical issues like sitemap and robots.txt errors to improve crawlability and content recognition by search engines.
- Increased Site Speed: Optimizes load times to enhance user experience, lower bounce rates, and increase engagement.
- Improved Mobile Optimization: Ensures your site is mobile-friendly, crucial as more users access the web via mobile devices.
On-Site SEO Improvements
- Improved Visibility: Optimizes meta tags and keywords to boost your site’s search result visibility and organic traffic.
- Higher Engagement: Enhances content and linking strategies to keep visitors engaged and reduce bounce rates.
- Better Conversion Rates: Uses on-page SEO to lift your search rankings and traffic, boosting leads and conversions.
Off-Site SEO Tactics
- Enhanced Site Authority: Gains high-quality backlinks to strengthen your website’s authority and improve search rankings.
- Increased Brand Exposure: Builds a strong social media presence to enhance your brand’s visibility and reputation.
- Higher Quality Traffic: Attracts trusted traffic from reputable sites through effective off-page SEO.
Enhancing Site Usability
- Improved User Satisfaction: Designs a user-friendly website to increase visitor satisfaction and encourage repeat visits.
- Reduced Bounce Rates: Enhances UX to minimize bounce rates by making the site more navigable.
- Increased Conversions: Improves UX to boost conversion rates as satisfied users are more likely to take desired actions.
Content Strategy for SEO
- Quality Traffic: Provides high-quality content that attracts relevant traffic and meets user needs.
- Increased User Engagement: Creates unique content to boost user interaction and encourage sharing.
- Enhanced Authority and Trust: Establishes your site as an authority, building trust with your audience and search engines.
Optimizing Website Structure
- Enhanced Usability: Streamlines navigation for better usability and satisfaction.
- Improved Site Indexing: Organizes site structure to aid search engines in crawling and indexing, enhancing search rankings.
- Increased User Engagement: Simplifies information discovery, which can boost user engagement and conversions.
SEO Audits: Precision for Growth
At Bird, our approach to SEO audits is rooted in precision and expertise. We delve deep into the various dimensions of your website, from technical infrastructure and on-page elements to off-page essentials and competitor analysis. This evaluation not only highlights the strengths and weaknesses of your website’s SEO strategy but also crafts a roadmap for measurable improvement.
Our SEO Audits Locations
We excel in providing sophisticated SEO Audits solutions on a global scale. Capitalize on growth opportunities with our cutting-edge, SEO Audits offerings across the internet.
Our team’s relentless pursuit of excellence resulted in us winning the prestigious Clutch Top Digital Agency Award.
By consistently delivering innovative solutions and driving client success, we were thrilled to earn the Good Firms Top Digital Agencies Award.
Our commitment to exceptional service and customer satisfaction led to our company being recognised with the Manifest Top Digital Agencies Award.
Our expertise in crafting effective B2B marketing strategies earned us the coveted Design Rush Best B2B Digital Marketing Agency Award.
Our team’s creativity and outstanding interactive solutions were recognised with a prestigious award from the Top Interactive Agencies, solidifying our position as industry leaders.
SEO Audits: Proven Impact & Client Success
Bird’s leadership in SEO audits is demonstrated through our successful strategies and the tangible achievements of our clients across various sectors. Our expertise is validated by a diverse clientele, ranging from innovative startups to major global corporations.
- Diverse Clientele: Bird’s SEO services have played a pivotal role in improving business outcomes for a range of top industry players.
- Case Studies: We provide case studies that illustrate significant enhancements in rankings, engagement, and conversions, underscoring the effectiveness of our tailored audits.
- Client Testimonials: Positive feedback from clients confirms the high impact of our audits, with one noting, “Bird’s SEO audit significantly boosted our website’s performance.”
- Awards: Our commitment to excellence in digital marketing and SEO is recognized through numerous industry awards.
- Success Rates: High client retention and success rates reflect the effectiveness of our SEO strategies in fostering business growth.
This compilation of social proof and accolades not only showcases our capabilities but also assures potential clients of the high quality and reliability of Bird’s SEO audits, making us a crucial partner in the complex SEO landscape.
CURATED SELECTION .
Featured case studies.
We always put our clients first to deliver our best time after time. Below is some of our proudest work.
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SEO platforms .
Platforms We Work With
We excel in refining SEO Audits across major CMS platforms like Magento, Shopify, WordPress, Wix, and Squarespace, aiming to boost your online presence and increase organic traffic.
Shopify SEO
- Simplified SEO Integration: Shopify offers easy-to-use SEO tools and settings, allowing store owners to effortlessly implement best practices, even without deep technical expertise.
- E-commerce Optimization: Built-in features in Shopify ensure that product pages, collections, and meta tags are optimally set up for search engine recognition.
- Expansive App Marketplace: Access a wide array of SEO-centric apps in the Shopify App Store to boost site performance, fine-tune keyword targeting, and improve content optimization.
Wordpress SEO
- Rich Plugin Support: WordPress boasts a comprehensive selection of SEO plugins, such as Yoast and All in One SEO Pack, offering extensive tools for enhancing content, meta tags, and site structure.
- User-Friendly Content Management: The platform’s intuitive interface allows easy content creation and optimization, making content engaging for readers and appealing to search engines.
- High Customizability: With a broad range of themes and the option for direct site code editing, WordPress offers unparalleled flexibility in executing advanced SEO strategies and altering site structure.
Magento SEO
- Bespoke SEO Enhancements: Magento’s flexible architecture enables customized SEO improvements tailored to your e-commerce needs.
- Advanced Technical SEO Capabilities: Leverage Magento’s built-in features and extensions to boost site speed, mobile responsiveness, and structured data integration.
- E-commerce Oriented Strategies: Utilize Magento’s features to optimize product listings, category pages, and on-site search, ensuring maximum organic visibility and conversion rates.
Industries We Work With
At Bird, we extend our SEO Audits expertise across a diverse range of industries, tailoring strategies to meet the unique demands and opportunities each sector presents.
- Financial Services
- Manufacturing
- Construction & Building Services
- Retail & E-commerce
- Fashion
- Adult
- Automotive
- Casino & Gambling
- Energy
- Technology & IT
- Cryptocurrency
- Insurance
- Public Sector
- Hospitality, Travel & Tourism
- SaaS & Software
- Small Business
- Transportation
- Education
- Law & Legal
- Pharmaceutical
- Dentists
- Property & Real Estate
- Healthcare
- Accounts & CPA
We can also cater for a range of other industries too, contact us to find out more.
SEO Audit Process: Enhancing Site Performance
An SEO audit involves a thorough examination of a website to identify areas for improvement in search engine performance. Here’s how it’s typically conducted:
- Crawling and Indexing: Tools mimic search engine crawling to detect indexing issues.
- Technical Analysis: Reviews site speed, mobile responsiveness, and secure connections.
- On-Page Analysis: Assesses keywords, content quality, meta tags, and images.
- Off-Page Analysis: Evaluates backlinks and social media impact.
- Competitor Comparison: Analyzes SEO performance against competitors.
- Report and Recommendations: Delivers a detailed report with actionable steps for optimization.
This streamlined process ensures that all critical aspects of SEO are covered to improve a website’s ranking and visibility.
What SEO Audits Covers?
- Technical SEO Analysis
- On-Page SEO Evaluation
- Off-Page SEO Assessment
- Mobile Optimization
- Site Speed Performance
- Content Quality and Relevance
- Keyword Optimization
- Backlink Profile Analysis
- User Experience (UX) Review
- Competitor SEO Strategies
- Much more…
Local SEO Audit: Boosting Local Engagement
Bird’s Local SEO Audit strategically enhances your visibility and connections within local markets.
- Google My Business Optimization: We ensure your profile is fully optimized, improving local search visibility.
- Local Listings Accuracy: Our audit verifies the consistency of your business details across directories.
- Local Keyword Focus: We target keywords that attract local consumers, increasing relevant traffic.
- Local Competitor Insights: A detailed analysis of local competitors helps refine your strategies.
By focusing on these key areas, Bird’s Local SEO Audit ensures that your business stands out in its local community, driving both traffic and engagement.
Wanna get in touch? Let’s talk
SEO Audit tools & software
At Bird, our SEO audit services employ premier tools such as Ahrefs, Screaming Frog, Google Search Console, and Google Analytics to optimize your website’s performance and visibility. Our audits focus on enhancing site structure, increasing speed, and ensuring mobile compatibility. These strategic improvements are designed to elevate your site’s search engine rankings, draw more traffic, and enhance conversion rates, giving you a competitive advantage in the digital marketplace.
meet the team .
Our SEO Audits team.
We take pride in employing the industry’s best SEO Audits experts to ensure the success of your campaign.
Frequently Asked SEO Audit Questions
What is an SEO Audit?
An SEO audit is a thorough evaluation of your website from the perspective of search engine optimization. It identifies both strengths and weaknesses in your current strategy to optimize site visibility and user engagement.
How often should I conduct an SEO Audit?
For most businesses, it’s recommended to conduct an SEO audit at least twice a year. However, if your website undergoes significant changes or if there’s a major update in search engine algorithms, more frequent audits may be necessary.
What are the main benefits of an SEO Audit?
The main benefits include improved search engine rankings, increased organic traffic, enhanced user experience, and higher conversion rates. It also helps identify SEO issues before they become problematic.
How long does an SEO Audit take?
The duration of an SEO audit can vary depending on the size and complexity of your website. Typically, a comprehensive audit by Bird can take anywhere from a few weeks to a month.
Can an SEO Audit affect my website’s current rankings?
Initially, some fluctuations in rankings can occur as changes are implemented. However, the overall goal of an SEO audit is to improve rankings and visibility over the long term.
What tools does Bird use for SEO Audits?
Bird utilizes a variety of industry-standard tools such as Google Analytics, SEMrush, Moz, and Ahrefs to conduct detailed SEO audits and track improvements.
What is the difference between an SEO Audit and ongoing SEO services?
An SEO audit is a one-time or periodic check-up to identify potential improvements, while ongoing SEO services involve continuous optimization efforts to maintain and enhance search engine rankings.
Do you provide recommendations or also help with the implementation?
Bird provides both comprehensive recommendations and assistance with the implementation of strategies derived from the SEO audit findings.
What should I expect after completing an SEO Audit?
After an SEO audit, you should expect a detailed report outlining issues and actionable recommendations. With Bird’s support, you’ll also have a strategic plan for making necessary improvements.
How do I know if my business needs an SEO Audit?
If you’re experiencing lower than expected traffic, poor conversion rates, or if your website hasn’t been updated in a long time, it’s likely you could benefit from an SEO audit.
Let’s work together .
Wanna get in touch? Let’s talk
We offer exceptional services tailored to a wide range of businesses that want to improve the effectiveness of their digital marketing activities with discernible returns on investment. We aim to get back to all enquiries rapidly.
Interested in working with us? Contact us
Fill in our simple quotation request form for an indication of just how cost-effective we can be. We aim to have pricing available to review within 24 hours.
